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Story: Aug 18, 2014

2014 grad to design whimsical playgrounds for Colorado compa...

View details 2014 Faculty Exhibition Opening Reception

CIA Exhibition: Aug 28, 2014

2014 Faculty Exhibition Opening Reception

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Story: Aug 18, 2014

CIA again named to "Best in the Midwest" list

View details 2014 Faculty Exhibition

CIA Exhibition: Aug 28, 2014

2014 Faculty Exhibition

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Social: about 22 hours ago via Facebook

Enjoy a free summer concert series, The Beat Uptown, happening tonight from 6-9pm at the corner of Mayfield Road and Euclid Avenue. Stop by and sample all tha...

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Story: Aug 13, 2014

Biomedical grad wins award for animation on stuttering

View details Filmmaker and author John Waters to present one-man show

Events: Sep 27, 2014

Filmmaker and author John Waters to present one-man show

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Story: Aug 11, 2014

Student-designed app teaches embryology, improves scores

View details Fall 2014 Open House

Events: Nov 15, 2014

Fall 2014 Open House

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Blog: Aug 19, 2014

8/21-24: Harold Lloyd in The Freshman, Filth, Dormant Beauty & more!

Academics . Admissions . Courses

Admissions Courses

Advertising + Consumer Culture

Course No. ACD 448  Credits: 3.0
Faculty Rita Goodman

This course will examine advertisements in the print media with respect to various elements, including: economic and social class; race; ethnic identity; age; gender; and sexuality. The course begins with an introduction to the method of analysis called semiotics, the techniques of which will be used to determine how advertisements convey their messages and how they address themselves to particular consumers. In addition to the elements outlined above, we will discuss several recent controversial issues. While this course will not center on a history of advertising, it will treat the historical place of print advertising in a capitalist consumer culture. Interventionist tactics by various artists that attempt to subvert the economic and ideological function of ads will also be examined. Visual Culture Emphasis course.

CIA's Campus is Rated Top 10 in the Country

CIA's Campus is Rated Top 10 in the Country

Forbes Magazine named our neighborhood one of the prettiest.

Meet Your Professors view all

Jeremy Turkall

Jeremy Turkall

Counselor

Jeremy received his Bachelor of Arts degree in Business and Organizational Communication – Public Relati...more

Cores + Connections

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